The hospitality industry has grown and changed over the last decade. What’s more, what consumers want and especially what they expect has drastically evolved.
Much of this is due to the internet and social media. In addition, changing customer expectations as well as the ability to see...
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For hotels to grow their business, it’s helpful to know about common challenges to lodging properties.
In this article, we look at the biggest issues hotel owners faced in 2019. Why? So that you can make informed business decisions moving forward to increase your bookings and move to the...
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Online bookings make up more than 50% of all hotel bookings. What’s more, nearly 90% of your customers visit multiple hotel websites before making a reservation.
With these great numbers, you might wonder how you can leverage the power of online bookings while standing out from the...
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Today’s digital landscape means things change daily, even hourly, and by the minute. That’s never been truer than with your customers’ expectations.
Customer expectations of hotels are higher than ever before because of access to you. Not only can they call you, but they can text,...
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According to Investopedia, a strategic alliance is a short or long-term agreement between two businesses. It can be a formal or informal agreement.
At its core is an arrangement to take on a mutually beneficial project while maintaining each businesses’ independence.
Why would you want...
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In our digital age, it’s so easy to see what other guests thought of their stay at your property, and hopefully your Google and Facebook reviews are top notch.
You’ll find that the overall guest experience is vital to your success in the hospitality arena. It’s up to you and your staff...
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A guest house is different from a hotel. It’s most often a separate, free-standing structure that you rent to a person. They are on their own when it comes to meal preparation, and the house feels more like a home.
So, if you’re thinking about owning and operating a guest house, what can...
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As a bed and breakfast owner, you probably know it’s imperative that you have a mobile-friendly, responsive, fast website. It’s the most important piece in your online marketing presence.
Yet, if you’re like many small business owners, you may also think your digital marketing...
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It’s a new world when it comes to customer happiness in our ultra-digital age.
In a time when your guests can have just about anything they want in less than two days, you can bet they have some pretty hefty expectations when it comes to your hotel property. Do you know what these are?
To...
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According to one survey, seven in 10 consumers in the United States say they spend more money doing business with a company that delivers great service than one that doesn’t.
Great customer service pays dividends, and for your property it means repeat customers and great word of mouth...
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5 Essential tips for using your website to book more guests! Plus, a Free email course, Winning Web Strategies For Innkeepers.