Online bookings make up more than 50% of all hotel bookings. What’s more, nearly 90% of your customers visit multiple hotel websites before making a reservation.
With these great numbers, you might wonder how you can leverage the power of online bookings while standing out from the...
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As a bed and breakfast owner, you probably know it’s imperative that you have a mobile-friendly, responsive, fast website. It’s the most important piece in your online marketing presence.
Yet, if you’re like many small business owners, you may also think your digital marketing...
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What interesting things happen at your hotel that create discussion points for visitors? How do you share these stories?
What made you start your hotel? Why did you choose the location? What unique and compelling things are tied to your hotel that help you have engaging conversations with...
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One of the best marketing strategies for your hotel is to get involved in your community.
When you build relationships with other businesses and locals, you have a better chance to contribute to the overall well-being of your city.
In this article, we look at how to connect your hotel...
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One of the most important aspects of being in business is staying on top of trends and keeping up with the changes.
We’ve noticed many new trends as hotels and bed and breakfasts work diligently to stay current.
To hope you continue to grow and maintain your property, we look at 10...
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You probably notice new properties in your city every year.
They come to town looking to capitalize on a new segment of the population. Perhaps they cater to the luxury guest, or perhaps they cater to the weekend traveler.
Whichever the case may be, it’s important for your property –...
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Email marketing is the single best way to communicate with your hotel guests. It builds loyalty and encourages them to visit your property again and again.
While you may have heard email is dead, that couldn’t be further from the truth.
According to one survey, email continues to grow...
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The digital age hasn’t just arrived. It’s here to stay, and if you aren’t leveraging the power of the digital arena, it’s time to take advantage of all it has to offer your hotel.
Building a digital marketing strategy helps you build brand awareness for your property, drive traffic...
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You may already know that online reviews are vital to the success of your bed and breakfast. But, did you know that star ratings may be even more important?
Why is this? It may be that star ratings are easily viewed and easily digested. Your prospective customers can tell at a glance if...
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When your customers are looking for a bed and breakfast, they don’t want “just another B&B.”
They want to stay in a lovely, unique place that makes them feel special.
If you’re looking to stay ahead of the competition in your town, you want to do some things that set your bed...
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5 Essential tips for using your website to book more guests! Plus, a Free email course, Winning Web Strategies For Innkeepers.