Looking to attract guests? Marketing your hotel is key to helping you get more bookings and increase your revenue. The messages you put out into the digital arena are what compel customers to book with your hotel.
Attracting guests to your hotel all year long is key. Yet, some hotel owners...
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For those of us in the hospitality industry, 2020 will be remembered as a unique year. While 2021 may look similar, it just may turn out better for your bed and breakfast with some enhanced marketing trends.
So, how can you weather the continued storm of the COVID pandemic and grow your...
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Running a bed and breakfast is both rewarding and challenging. The rewards are plentiful, and you’re establishing a cozy lifestyle filled with new people.
As for the challenges, they generally stem from not having enough hours in the day to get all the work done. The answer? A...
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We live in a digital age, and nearly everything your customers do involves at least some research online. In addition, most bookings are made online. Check out these statistics:
An estimated 700 million people will book online by 2023.
More than 80% of US adults want to book their trips...
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What is shrinkage when it comes to your hotel?
According to Investopedia, shrinkage is the loss of inventory. In the case of your lodging property, this deals with your room inventory.
In this article, we look at how shrinkage can destroy your profits and how to recoup. But, first,...
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dy·nam·ic: (of a process or system) characterized by constant change, activity, or progress
Like the description above, the definition of dynamic when it comes to your lodging pricing, suggests a constant change of rates.
In this article, we look at how dynamic pricing is impacting your...
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You already know that a clean, efficient hotel, operated with a dedication to customer service is key to your success.
You’ve hired the right team, you’ve trained them well, and you’ve created a hotel environment that’s welcoming to your overnight guests. But, where are...
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The hospitality industry has grown and changed over the last decade. What’s more, what consumers want and especially what they expect has drastically evolved.
Much of this is due to the internet and social media. In addition, changing customer expectations as well as the ability to see...
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For hotels to grow their business, it’s helpful to know about common challenges to lodging properties.
In this article, we look at the biggest issues hotel owners faced in 2019. Why? So that you can make informed business decisions moving forward to increase your bookings and move to the...
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Online bookings make up more than 50% of all hotel bookings. What’s more, nearly 90% of your customers visit multiple hotel websites before making a reservation.
With these great numbers, you might wonder how you can leverage the power of online bookings while standing out from the...
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